The video campaign Saint Laurent SS'24 collection by Juergen Teller

Saint Laurent SS'24 by Anthony Vaccarello
Directed by Juergen Teller

The Saint Laurent SS'24 collection can be described in two words: cotton and cold marble, which were used in the clothes. The collection marks a focus on loose daytime looks in earthy colors, focusing on simplicity, less extravagant materials and a more restrained approach, with the key to success being achieving the right proportions. Inspiration from pioneering women such as racing drivers and aviators Amelia Earhart and Adrienne Bolland is evident in the collection such as leather helmet balaclavas, gloves and zippered suits paired with high heels.